Shed Geek podcast studio on air
The network for the shed industry

The Industry's Voice.
The Shed Buyer's Choice.

After years as the shed industry's insider voice, and host of its flagship podcast, Shannon Latham returns to his shed-selling roots, bringing premium structures straight to the shed buyer in a technology-forward model, with its first location in Spartanburg, SC.

Hosted by Shannon Latham 20 years in portable buildings 7+ years on air Builders · Dealers · Suppliers
The Shed Geek story

A labor of love for the shed industry

Shed Geek started with honest, unscripted conversations with the builders, dealers, haulers and suppliers who actually move the industry forward. It grew into something bigger: a media and marketing network where the show, the advertising, the consulting and the rental support all work together to support the client.

With the addition of Shed Geek Structures and a return to the ground floor of the shed industry, selling sheds direct from retail displays, Shed Geek will now offer this concierge level of service and experience directly to the shed buyer.

Shannon Latham sitting on the roof of a shed
Shannon Latham Host of the Shed Geek Podcast

Why the industry runs on Shed Geek

Genuine expertise

Run by shed people

Everyone here has built, sold, hauled or supplied sheds. That's why the marketing and consulting works. It comes from inside the trade, not from an agency guessing at it from the outside. When you talk to Shed Geek you're talking to people who've experienced the industry from the inside out, people who've sat across from the customer and made the sale.

One network

Everything connects

Podcast, marketing, consulting, rentals and RTO are all under one roof, and each one complements the next. A conversation on the show turns into a marketing idea, which turns into a consulting call, which helps a dealer launch a successful rental program, or a shed buyer find the right payment plan. One relationship, one conversation can open all of these doors.

Industry-wide

Where the industry meets

Builders find dealers. Dealers find vendors. Vendors find an audience. Shed Geek is the connective tissue that lets the whole industry find each other and grow together, and now that same experience is extended to shed customers themselves.

New · From the Shed Geek network

Shed Geek Structures

Custom storage sheds and portable buildings, sold and delivered from our retail display in Spartanburg, South Carolina, by the network that has spent years learning from the best people in the shed industry.

After hundreds of podcast conversations and years of marketing and consulting alongside builders, dealers, haulers and suppliers across the country, we opened a shed retail display of our own. Shed Geek Structures approaches selling sheds with a lens pieced together from every corner of the industry, and plenty of places outside it.

That is not a claim to have it all figured out. It is the opposite. Every building we deliver carries the lessons and generosity of the partners we have worked with along the way: builders who showed us what quality framing looks like, dealers who taught us what customers actually ask when they are shopping, and suppliers who explained why materials matter. Shed Geek Structures is our way of putting all of that guidance to work.

This is the mission expanding: bringing educational, enjoyable and accessible knowledge not just to the industry, but straight to the consumer, with the first retail display location in Spartanburg, South Carolina. It is Shannon's shed-selling roots, combined with a technology-forward, convenience-focused model. The podcast is still the front door to this whole network, and will keep offering the same help it always has to shed builders and shed buyers alike.

Seven ways into the network

Here's every specialty that Shed Geek offers, and who each one is for.

Media

Shed Geek Podcast

The flagship show. Real industry conversations with the people doing the work. The front door to the whole network.

Listen now
Done-for-you

Shed Geek Marketing

Websites, ads, content and lead gen built by a team that lives inside the shed industry. Ideal for builders and dealers ready to grow.

Explore marketing
Advisory

Shed Geek Consulting

Straight-talk guidance on operations, sales and growth. Ideal for owners who want a sounding board that knows the trade.

Get advice
For shed buyers

Shed Geek Structures

Premium sheds and portable buildings sold straight to the consumer. Shannon's shed-selling roots with a laser focus on a concierge level of customer experience. Ideal for anyone shopping for a shed.

Shop structures
Program support

Shed Geek Rentals

Rent-to-own and rental program support with the back-office help to run it well. Ideal for dealers adding rent to own options or other flexible payment programs.

See the program
Reach

Advertising Network

Put your brand in front of an engaged shed-industry audience across podcast, video and content. Ideal for suppliers and service providers.

Advertise
Stay close

Newsletter & Community

Industry updates, episodes and opportunities in your inbox. Ideal for anyone who wants to stay plugged into the network.

Join in

Not sure where to start? If you just want to learn, start with the podcast. If you need leads, talk to marketing. Either way, you're talking to the Shed Geek professionals. Start here.

On the air and on the ground

The show, the marketing and the people behind the network.

Shed Geek podcast recording on air in the studio
On air: the show
Shed Geek Marketing working with a shed dealer on sales strategy
Rentals: at the display
Portable storage shed delivered and set on a customer lot
Marketing: done for you

Built for the shed industry

Anybody can start a podcast or open a marketing shop. What makes a network is the part underneath. Here's what Shed Geek is built on.

Put it together and you get something no single service can be on its own: a place where the whole industry talks, learns and grows in the same room.

Industry-native

Everyone here builds, sells, hauls or supplies sheds. No outsiders guessing at your business. The people behind the network have sold the buildings and run the numbers.

An audience that buys

An engaged national audience of shed professionals: the exact people your message needs to reach, gathered around content they actually choose to listen to.

Done-for-you marketing

Websites, advertising and content handled end to end, so you stay focused on building and selling while the network drives the phone calls.

Consulting that knows the trade

A sounding board for the big calls (operations, sales, growth, acquisitions, mergers) from people who've made those decisions in a real shed business, not a slide deck.

Rental program support

The back-office help and know-how to launch and run rent-to-own, so dealers can add a revenue stream without reinventing the wheel.

One network, 100% Symbiotic

Podcast, marketing, consulting and rentals work together, each piece feeding the next.

Advertise on the network

Whether you're a supplier, a service provider or a brand that wants to reach shed professionals nationwide, there's a place for you on the Shed Geek network. Your message goes out across the podcast, video and content, in front of an audience that chooses to be there.

This isn't spray-and-pray advertising. Because everything Shed Geek does is built for the industry, your brand shows up in context, next to content the audience already trusts. That's the difference between buying impressions and actually being part of the conversation.

Tell us your goals and we'll build the fit. Reach and pricing depend on what you're trying to do, so the first step is a conversation, not a contract. Start here.

Start here

Reach the
whole industry.

For suppliers, service providers and brands that sell to shed businesses.

  1. Reach out and tell us about your brand
  2. We map your goals to the right channels: podcast, video, marketing
  3. Your message goes in front of an engaged shed-industry audience
  4. We track it, tune it and grow it with you over time
  5. One team across every channel on the network
Start Here

Custom fits. Reach and pricing depend on your goals. We talk it through before anything is signed.

Come for the podcast.
Grow with the network.

Come for the podcast

Real industry conversations with the people who build, sell and deliver sheds. It's the front door, and it's free.

Plug into the network

Marketing, consulting, rentals, advertising. Plug in wherever it helps. One relationship opens all of it.

Grow connected

Builders, dealers and suppliers moving forward together. The whole industry talking and growing in the same room.

It usually starts with an episode. Someone shares a conversation, you listen on the way to a delivery, and you realize the people on the show are dealing with exactly what you're dealing with. It becomes a comfort as well as a guide to your next steps.

From there it's about plugging in where it helps. Full service marketing so your phone rings more. Maybe it's consulting when a decision is too big to make alone. Maybe it's rental program support, or putting your own brand in front of the industry through the advertising network. The pieces connect, so starting anywhere gets you the rest.

And because everyone here is in the same trade, growing isn't a solo effort. Builders, dealers and suppliers move forward together, which is the whole point of a network in the first place. Reach out anytime.

Shed Geek questions, answered

Q.Who is Shed Geek for?

Everyone in the shed and portable building industry: builders, dealers, haulers, suppliers and service providers who want to learn from real industry conversations and grow their business through the network.

Q.How do I advertise on the network?

Get in touch through our contact page. The advertising network places your brand in front of an engaged shed-industry audience across the podcast, video and marketing channels. Tell us your goals and we'll build a fit.

Q.What does Shed Geek Marketing do?

Done-for-you marketing for shed businesses: websites, advertising, content and lead generation handled by a team that lives inside the industry rather than guessing at it.

Q.How do I get on the podcast?

Guests come from across the industry. Contact us with who you are and what you'd bring to the conversation, and the team will follow up about a spot on the show.

Q.What is the rental program?

Shed Geek Rentals supports dealers and builders who want to offer rent-to-own and rental options to their customers, with the program support and back-office help to run it well.

Q.What makes Shed Geek different?

It's the connective tissue of the industry, one network where the podcast, marketing, consulting, rentals and structures all feed each other, run by people who actually build, sell and deliver sheds.